Online Privacy Practice
vcfo Holdings, Inc. (“vcfo”) respects your privacy. We use your information to support and enhance our relationship with you, for example, to provide service and support and share product, service and company news and offerings with you. This Privacy Policy (“Policy”) describes the information we collect, how we use it, and to whom we may disclose it. This policy does not cover personal information we may process in our capacity as an employer or a processor on behalf of our customers. We strive to protect your privacy by using appropriate measures and processes.
Please note, our services are provided to our customers in the course of a business to business relationship. This website may provide links to third party websites. vcfo is not responsible for third party website content accessed via links on the vcfo website.
A Note on Data Processed as a Service Provider
Some data protection laws distinguish between the activities that a business conducts on behalf of another business or person (sometimes referred to as a "Processor," "Third Party" or "Service Provider"), and those activities that a business conducts on behalf of itself (sometimes referred to as a "Controller" or "Business"). This Policy covers only those activities that Company conducts as a Controller of your Personal Information, including when you visit or engage with our website, when you engage with us through marketing or sales, and when you use our Services. It does not cover those activities where Company acts as a Processor to its customers.
We operate as a business-to-business service provider, which means that we may process the Personal Information of our customer's data subjects on our Service. Where we process Personal Information as a Processor, this Privacy Policy does not apply. Where vcfo acts as a Processor for the Personal Information of our customer's data subjects, the privacy policy of our customer applies.
Policy Quick Links:
A. Personal Information We Collect And Use
B. How We Share Personal Information
C. Does vcfo Use Targeted Advertising
E. Deidentified and Aggregate Data
F. Your Choices with Respect to Marketing Communications.
G. California Consumer Privacy Act Notice
J. Data Retention of Personal Information
M. Contact Us
A. Personal Information We Collect And Use
We collect personal information directly from you when you provide it to us (for example, from forms you complete or information you submit when you otherwise contact us). This information is collected for a number of purposes, as described in more detail below.
1. Personal Information You Provide
You may provide us with Personal Information directly through your interactions with us for the following purposes:
- Communicate with You: To communicate with you about your use of our Services or updates regarding our Services, respond to your inquiries, and provide customer service, we may collect your name, email address, phone number, and information about your inquiry or request directly from you.
- Provide Services: In order to provide our Services, operate our website, troubleshoot bugs and provide technical support, we may collect name, email address, and phone number directly from you.
- Marketing and Advertising: To deliver relevant ads and to evaluate the effectiveness of our marketing and advertising campaigns, to send you newsletters, offers or other information about products and Services we offer, to contact you about our Services or information we think may be relevant to you, and to administer promotions, we may collect name, email address, phone number, business, and job title directly from you.
- Analyze and Improve Products and Services: to better understand how our customers and visitors use our Services and websites, to improve our websites, Services and business operations, to develop new products and services, to conduct surveys, and for research and analysis purposes, we may collect your insights and opinions, or name and email address directly from you.
- Personalize Content : To tailor content we send or display on our websites and Services and to otherwise personalize your experiences, including through the use of our online tools and surveys, we may collect name, email address, phone number, location, industry, company name, and job title directly from you.
- Process Payment: When you pay your invoice we may collect certain information to process payments, including your name, company, invoice information, other information related to the payment. Depending on how you opt into paying us, we may receive this information through a third-party partner (such as a bill processing service).
2. Information Collected From Your Devices
We also collect information about how you use our Services from your device(s) or browser, for the following purposes:
- Communicate with You: To communicate with you about your use of our Services or updates regarding our Services, respond to your inquiries (such as through our sales contact form), and provide customer service, we may collect your name, email address, phone number, company contact information and information about your company’s needs directly from you.
- Provide Services: In order to provide our Services, operate our website, troubleshoot bugs and provide technical support, we may collect name, email address, and phone number directly from you.
- Marketing and Advertising: To deliver relevant ads and to evaluate the effectiveness of our marketing and advertising campaigns, to send you newsletters, offers or other information about products and Services we offer, to contact you about our Services or information we think may be relevant to you, we may collect name, email address, phone number, business, and job title directly from you.
- Analyze and Improve Products and Services: to better understand how our customers and visitors use our Services and websites, to improve our websites, Services and business operations, to develop new products and services, to conduct surveys, and for research and analysis purposes, we may collect your insights and opinions, or name and email address directly from you.
- Personalize Content: to tailor content we send or display on our websites and Services and to otherwise personalize your experiences, we may collect name, email address, phone number, location, industry, company name, and job title directly from you.
3. Personal Information Provided by Others
We may also collect certain personal information about you from third-parties for the following business purposes:
- Marketing and Advertising: To deliver relevant ads and to evaluate the effectiveness of our marketing and advertising campaigns, or to contact you about our Services or information we think may be relevant to you, we may collect IP address, company, industry, company contact information, information about your company and location information from third-party partners.
- Analyze and Improve Products and Services: to better understand how our customers and visitors use our Services and websites, to improve our websites, Services and business operations, to develop new products and services, to conduct surveys, and for research and analysis purposes, we may collect your opinions and survey responses from third party partners.
- Personalize Content: to tailor content we send or display on our websites and Services, to offer location-based customization and personalization, and to otherwise personalize your experiences, we may collect IP address, location information, information about sites visited and actions taken from third party partners.
4. Other Ways We Use The Information We Collect
vcfo may use any of the personal information it collects or receives for the following business purposes:
- Prevent and Detect Fraud or Other Security Incidents. vcfo uses personal information to prevent, detect, investigate, or take action regarding possible malicious, deceptive, fraudulent, or illegal activity, including fraudulent transactions, attempts to manipulate or violate our policies and terms, security incidents, and potential harm to the rights, property, or safety of vcfo and its customers, employees, or others.
- Operate Our Business. vcfo uses personal information to perform core business functions, including: maintaining records for accounting or warranty purposes; debugging to identify and repair errors; collecting amounts owed to vcfo; conducting internal audits, and; providing and maintaining the functionality of vcfo’s website.
- Comply with Legal Obligations. vcfo may use personal information to the extent needed to comply with its legal or regulatory obligations, to establish or exercise its rights, and to defend against a legal claim.
- Business Transactions. In the event we enter into a merger, are acquired, enter into bankruptcy, or sell a major part of our assets, your information may be among the assets transferred.
- Improve our Products or Services. We may use personal information that we collect to undertake internal research; verify or maintain the quality of our products or services, and; improve, upgrade or enhance our products or services.
B. How We Share Personal Information
Except as disclosed in this Policy, we do not share personal information with any third-parties other than our subsidiaries or affiliates, business partners, suppliers, vendors, service providers, and contractors, including our and their directors, officers, employees, agents, consultants, advisors or other representatives. In such cases, vcfo may disclose your personal information, as described below.
- Service Providers. vcfo utilizes other companies to perform certain services for it or on its behalf. These service providers may collect or receive your personal information so that they can provide services to vcfo, including:
- Providing marketing services (such as developing campaigns, sending emails or text messages, delivering advertisements, facilitating customer product reviews);
- Hosting or maintaining our website, servers, databases, and/or software platforms; and
- Analyzing customer data and survey responses.
- Business Partners (Third-Party Businesses / Controllers). vcfo partners with our corporate affiliates, third-party businesses to provide us professional services. These third-party businesses may collect or receive your personal information so that they can provide services to you and to vcfo consistent with this Policy.
- Third-Parties. vcfo may use or allows others to place third-party advertising cookies and pixels on its website. Third-parties include advertisers and marketing agencies, data analytics providers, and social media platforms.
- As Legally Required. We may disclose personal information in response to warrants, subpoenas, court orders, government investigations, or to comply with applicable laws and regulations.
vcfo may also disclose your personal information to other third-parties not described above if you consent to such disclosure.
C. Does vcfo Use Targeted Advertising
vcfo may use third-party tracking technologies, to analyze visitor behavior, identify visitors, and serve relevant re-targeted advertisements. When you visit our website, your IP address and the actions you take will be processed by our third parties. This process helps us understand who is using our site by enriching IP addresses with information about your company or your industry code. To do this, our third party tracking technologies search your IP address against a database of known companies. We may use this information to identify email addresses of individuals at your company to contact about our relevant products or services.
You may opt out of targeted advertising (also known as behavioral advertising) by choosing turning off Targeted Advertising cookies through the use of our Cookie Banner when you first visit our website.
D. Cookies Policy
This section describes how vcfo uses cookies and similar technologies to collect and store information when you visit our websites. Like many companies, vcfo uses certain technologies – cookies, web beacons, clear GIFs, tracking pixels, and similar technologies (collectively, “cookies”) – to collect information when you interact with our website and email communications.
1. How do Cookies Work?
To understand how tracking technologies work, it is helpful to describe the types of technologies we use and what they are used for:
- Cookies – a "cookie" is a small text file that websites send to your computer, device, or other internet-connected tool you are using that contains data used by the website for its business purposes. Cookies are set to expire, but can also be deleted by a browser through its settings.
- Pixels – a "web beacon" or "pixel" is a tag used on a web browser or HTML email that records your activities when viewing the web page or email where it is placed. Pixels only last for the session and are not stored on your device.
Cookies are classified by their purpose:
- Strictly Necessary – These cookies are required for the website to function. You cannot disable these.
- Functional - Allow the website to remember choices you make (such as your username, language, or the region you are in) and provide enhanced, more personal features. For example, a website may provide you with local weather reports or traffic news by storing data about your general location.
- Analytics – Help us understand how the website performs, how visitors interact with the site, and whether there may be technical issues.
- Targeted Advertising - Used to deliver advertising that is more relevant to you and your interests. May also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.
Our websites use first-party cookies and third-party cookies. The difference between first-party cookies and third-party cookies relates to the control of the party who serves the tracking technology. First-party cookies are cookies that are specific to the website that created them. Their use enables us to operate an efficient service and to track the patterns of behavior of visitors to the website. Third-party cookies, on the other hand, are placed on your device or served by a third-party (i.e., not by vcfo). While we may allow third-parties access to the website, we do not retain control over the information supplied by the cookies, nor do we retain access to that data. This information is controlled wholly by that third-party in accordance with their respective privacy policies.
2. How Does vcfo Use Cookies?
We use cookies consistent with this Privacy Policy. For example, a cookie may be used to determine your preferred language, maintain the security of our website, measure website analytics, measure the effectiveness of our advertising and promotional communications, and gain information for marketing and advertising purposes, including by identifying the website from which a person was referred to vcfo’ site and to track other websites visited by an individual.
Third-Party Analytics. Our websites use third-party web analytics services that uses cookies, to help the websites analyze how users use the websites. The information that is collected about your use of the website will be de-identified or pseudonymized by the third-party analytics provider (i.e., Google) for the purpose of evaluating your use of the sites, compiling reports on website activity and providing other services relating to website activity and internet usage. The third-party analytics providers that vcfo uses will not link your IP address with any other data held by them about you. Information collected by us through use of third-party analytics includes: number of visitors, referring URLs, and pages visited.
For further information, please see Google Analytics’ site:
3. Disabling, Deleting, or Opting-Out of Cookies
Please note, if you disable cookies, you may not be able to use the full functionality of our websites. In particular, you may have limited access to some areas or be transitioned to a different experience.
Cookie Banner Settings:
Where required by data protection laws, we launch a cookie banner when you first visit our site, or when we no longer recognize you as a returning visitor. You can choose which cookies to allow when you interact with us through this banner. To opt-out of some or all cookies, deselect the cookies that you wish to opt-out of. Please note, you are not able to opt-out of Strictly Necessary cookies.
You may change your cookie settings at any time by clicking on “Manage Cookie Preferences” in the footer of any page. Please note, we may not be able to identify you or your device across multiple sessions, you should ensure that your cookie preferences are made at the start of each session.
Browser Settings:
In addition, most web browsers allow at least some control of most cookies through browser settings. You may refuse the use of cookies by selecting the appropriate settings on your browser to decline cookies. You may also delete existing cookies through your browser. Please visit the following websites to learn more (depending on the browser you use):
Firefox, Microsoft Edge, Internet Explorer, Google Chrome and Safari.
You may also disable JavaScript at any time. Please remember: some features of our websites may not function properly unless cookies and JavaScript are enabled, and some areas of our websites may not function at all.
You also may choose to delete cookies placed on your device and to block new third-party cookies from being placed by using your internet browser’s privacy and security settings.
Opt-Out Preference Signal
You may use an Opt-Out Preference Signal, such as the Global Privacy Control (GPC), to opt-out of the sale/sharing of your personal information or the use of cookies for targeted marketing. You may send a GPC signal to our website by selecting the appropriate settings on your browser or device. Your signal will be processed in our system as though you opted-out of all non-essential in our cookie preference center. Please note, we may not be able to identify you between sessions because we do not link device or browser information to an account. Please ensure that you choose your cookie preferences at the start of each session.
E. Deidentified and Aggregate Data
"Deidentified Data" means information that cannot reasonably be used to infer information about, or otherwise be linked to a particular data subject. We may de-identify and aggregate data for its business purposes, including but not limited to, to improve the products and features of its Services, to maintain the security and integrity of its systems, for analytics, and other legitimate business purposes. Where we process Deidentified Data, we commit to maintain and use the information in deidentified form and not attempt to reidentify the information, except where permitted by law. We may disclose Deidentified Data to third-parties who commit themselves to maintaining these same standards for any business purpose.
F. Your Choices with Respect to Marketing Communications.
1. Email Subscriptions
If you do not want to receive newsletters, updates, marketing or promotional emails from vcfo, please click on the “unsubscribe” link at the end of one of our emails. You will be taken to a website where you can opt-out of future marketing emails. Please note that this will not opt you out of receiving transactional emails from us.
2. Additional Information for California Residents
Shine the Light Notice: California residents also have the additional rights regarding disclosure of your personal information to third-parties for their own direct marketing purposes. We do not share “personal information” as defined by California’s “Shine the Light” law with non-Affiliate third-parties for their direct marketing purposes absent your consent. If you are a California resident, you may request information about our compliance with the Shine the Light law and/or withdraw previously given consent to sharing with non-Affiliate third-parties for their direct marketing purposes by contacting using the methods in the Contact Us section below.
G. California Consumer Privacy Act Notice
The California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act (collectively, the “CCPA”) requires businesses to provide certain disclosures related to how they handle personal information in the context of our business-to-business customers. Although vcfo is not obliged to comply with the CCPA, we have provided the following information to summarize the information contained in this Policy for California residents.
1. Legal Categories of Personal Information
The CCPA defines certain “legal categories” of personal information. Where we process personal information, we must tie the information which we have provided in this Policy to the legal categories as defined by law. To make things easier to understand, we have summarized the information outlined in this Privacy Notice into the chart below.
In the preceding twelve (12) months, we have disclosed the following categories of Personal Information for a business purpose:
| Category | Sources | Purposes for Collection and Use | Sharing with Third Parties for a Business Purpose | Categories of Third Parties to whom Personal Information was Sold |
| A. Identifiers. A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers. |
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| B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, marital status, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. |
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| C. Protected classification characteristics under California or federal law. Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). |
Not Collected | |||
| Commercial information. Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
Not Collected | |||
| Biometric information. Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, DNA data, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. |
Not Collected | |||
| Internet or other similar network activity. Browsing history, search history, information on an employee's interaction with a website, application, or advertisement. |
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| Geolocation data. Data that can identify a consumer's physical location or movements. |
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| Sensory data. Audio, electronic, visual, olfactory, or similar information. |
Not Collected | |||
| Professional or employment-related information. Current or past job history or performance evaluations. |
Not Collected | |||
| Education information as defined by the Family Education Rights and Privacy Act (20 U.S.C. Sec. 1232g; 34 C.F.R. Part 99). Information that is not publicly available maintained by an education agency or institution related directly to a student. |
Not Collected | |||
| Inferences drawn from other personal information. Profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. |
Not Collected | |||
| Sensitive personal information. Personal information that reveals a consumer's: Social Security number, driver's license number, state identification card number, or passport number; a consumer's account log-in, financial account, debit card, or credit card number in combination with any security or access code, password, or credentials allowing access to an account; precise geolocation; racial or ethnic origin, religious or philosophical beliefs, or union membership; the contents of a consumer's mail, email, and text messages (not business related); genetic data; biometric data used to uniquely identify a consumer; health data; or data related to sex life or sexual orientation. |
Not Collected | |||
We do not knowingly collect or sell the personal information of individuals under the age of sixteen.
2. Privacy Rights for California Residents
H. We are not obligated to comply with data privacy rights of consumers in California. If you have any questions about our privacy practices, please contact us using one of the methods in our Contact Us section below. International Data
vcfo’s operations are in the United States and are not directed to other countries; therefore, vcfo does not undertake to comply with the laws of other countries or geographic areas outside the United States. If you are located outside of the United States and continue to use our website, or otherwise engage with us, you consent to the collection and processing of your information by vcfo on its servers located in the United States in accordance with this Policy. vcfo cannot guarantee that the personal information it collects about non-United States residents will have the same privacy protections as those required in the jurisdiction where you reside.
I. Children's Privacy
Our website and services are not aimed at or intended for children. vcfo does not knowingly collect, receive, disclose, sell or share information from children under the age of 16. If we learn that we have inadvertently collected personal information relating to a child under the age of 16, we will delete that information from our records. If you believe we might have any information from or about a child under age 16, please Contact Us.
J. Data Retention of Personal Information
Vcfo retains personal information for as long as the personal information is needed to comply with its legal, accounting, and regulatory obligations, to provide warranty service for products under warranty, and to protect us in the event of a legal claim or dispute. Personal information generally will be destroyed, deleted, or anonymized seven years after the year in which it was collected unless a valid request to delete the personal information is received before then (in which case it may be deleted earlier) or vcfo has a valid reason to retain the information (for example, if there is an ongoing legal dispute that precludes us from deleting the information).
K. Security of Information
We have implemented and maintain reasonable physical, technical, and organizational safeguards to protect your personal information from unauthorized access, acquisition, or disclosure, alteration, or destruction. Although we strive to keep your personal information secure, no safeguards can be guaranteed to be completely secure, so you should exercise caution when transferring personal information over the internet. Please advise us immediately of any incident involving any unauthorized access to or disclosure of personal information that is in our custody or control, please Contact Us.
L. Changes To This Policy
We reserve the right to change our Policy from time to time by posting the changes here. If we choose to amend this Policy, we will revise the Last Updated date at the top of this Policy when we post the updated version. We may also provide you with notice by prominently posting on our website, notifying you via email or otherwise highlighting the changes to this Policy for a reasonable time after making revisions, if we have significant changes to this Policy. Except where required by law to obtain your consent, your use of our Services after we have informed you in one of these ways that we made changes to our Policy will mean that you have accepted those changes.
M. Contact Us
If you would like to contact us for any reason regarding our privacy practices please email vcfo at onlineprivacy@vcfo.com, call us at 512-345-9441 or write to us at the following address:
vcfo Holdings, Inc.
Attention: Online Privacy
6836 Austin Center Blvd., Suite 280
Austin, TX 78731